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About Us
About RLI
Our Code and Policies
Our History
Our Staff
Our Leadership
Our Chapters
Our Regions
Our Committees
Our Strategic Industry Partnership
Press Room
Contact Us
Join
Why Join RLI?
RLI Membership Categories
Membership Application
Welcome, New Members
Learn
LANDU Overview
LANDU Course Descriptions
Upcoming Courses & Events
Land Education Foundation
LANDU Education Bootcamp
LANDU Education Mini-Bootcamp
LANDU Instructor Center
Become a LANDU Instructor
Education FAQs
Webinars
Virtual Roundtables
ALC Designation
ALC Designation Overview
ALC Process
Welcome, New ALCs
Resources
Find a Land Consultant
Land Connections
Land Market Survey
RLI Advocacy
Member Advantage Program (MAP)
NAR Settlement Guidance on Land
Renewable Energy & Carbon
Realtors Property Resource (RPR)
Moody's CRE Market Pro Platform
Voices
The Voice of Land
The Voices of Land blog
The Voices of Land podcast
Terra Firma magazine
Events
National Land Conference 2025
LANDU Education Bootcamp
LANDU Education Mini-Bootcamp
ALC Retreat
RLI Leadership Awards
NLC Cowboy Auction
RLI APEX Awards Program
Consumers
Find a Land Consultant
Find a Land Property
Read, Watch, Listen
The Voices of Land blog
Voices
The Voices of Land blog
Get insight on current land trends and issues from experts across the land real estate industry.
Archive by category:
Marketing
Return
23
Aug
Social Media Beyond Facebook Part Two
RLI Admin
|
23 Aug, 2018
|
social media
,
linkedin
,
land real estate
,
land blog
|
Marketing
|
0 Comments
|
Facebook may still have the most active users, but other social media sites such as LinkedIn and YouTube are giving it a run for its money.
Read More
09
Aug
Social Media Beyond Facebook Part One
RLI Admin
|
09 Aug, 2018
|
social media
,
Facebook
,
land real estate
,
land blog
|
Marketing
|
0 Comments
|
While Facebook is still popular, other social media sites are gaining popularity. Learn how to make the most out of social media beyond Facebook.
Read More
23
May
Social Media And The Land Professional
RLI Admin
|
23 May, 2018
|
social media
,
land professionals
,
land blog
|
Marketing
|
0 Comments
|
Branding is building brand awareness. Let's look at some of the many social media platforms and what each is best used to accomplish.
Read More
08
May
Upfront Marketing Money: Partner With Your Clients
RLI Admin
|
08 May, 2018
|
ALC
,
FLC
,
leverage
,
money
,
auction
,
land blog
|
Marketing
|
0 Comments
|
About 90 percent of Auction Companies partner with their clients by charging upfront marketing money. Why is this not part of the traditional sales model?
Read More
27
Mar
Seven Land Real Estate Social Media Marketing Tips
RLI Admin
|
27 Mar, 2018
|
Facebook
,
land agents
,
land real estate social media marketing
,
social media
,
Twitter
|
Marketing
|
0 Comments
|
When used correctly, land real estate social media marketing can be a great (and free or low cost!) way to stay connected with people in your industry and drive traffic to your business.
Read More
13
Feb
Ready. Aim. Fire! Strategic Planning for Your Land Real Estate Business
RLI Admin
|
13 Feb, 2018
|
strategic planning
,
strategic plan
,
top land agents
|
Marketing
|
0 Comments
|
Top agents who do take time to strategically plan have a more predictable business and, consequently, they operate with more clarity.
Read More
23
Jan
How to Improve Your Social Media Presence as a Land Agent
RLI Admin
|
23 Jan, 2018
|
social media
,
land agents
,
land blog
|
Marketing
|
0 Comments
|
A strong social media presence can help a land agent’s business grow tremendously.
Read More
23
Aug
Promoting Your ALC Real Estate Designation
RLI Admin
|
23 Aug, 2016
|
ALC
,
accredited land consultant
,
promoting your ALC
,
land blog
|
ALC Designation
,
Marketing
|
0 Comments
|
We are the elite members of the REALTORS® Land Institute (RLI) and we need to inform the public about WHO we are, not just WHAT we do.
Read More
04
Aug
Social Media and the Land REALTOR®
RLI Admin
|
04 Aug, 2016
|
social media
,
social media tips
,
facebook
,
twitter
,
instagram
,
land blog
|
Marketing
|
0 Comments
|
From beginners to advanced users, there are ways to leverage social media in your business. Here are some tips.
Read More
16
Feb
Integrated Content Marketing (Made Easy) for Real Estate Professionals
RLI Admin
|
16 Feb, 2016
|
email marketing
,
content marketing
,
integrated marketing
,
real estate marketing
,
land blog
|
Marketing
|
0 Comments
|
Learn why email marketing is important, along with different types of content you should be using in your email marketing.
Read More
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